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“I think in this post-Dobbs moment, we are all coming to grips with just how wide the gulf is between what popular opinion is on where and how and when abortion should be legal," Kelly Hall, the executive director of the Fairness Project, a group that campaigns for progressive ballot initiatives, said in an interview.

Kelly Hall, director of the Fairness Project which advocates for progressive policy via state-level ballot measures, told Jezebel ballot measures can often go ignored by voters who may vote for a candidate at the top of the ticket and not bother to vote for anyone or anything else.

Kelly Hall, Executive Director of the Fairness Project, a national advocacy organization for economic and social justice and a supporting organization of the act, released a statement in response to the ballot measure receiving enough signatures to be placed on the November ballot.

One group behind the fight to build a state-by-state legal framework in support of reproductive rights is the Fairness Project, which has been working with pro-choice activists and local organizations to get measures on the ballots this fall.

"Today, the people of South Dakota have preserved their right to use direct democracy," Kelly Hall, executive director of The Fairness Project.

The Reproductive Freedom for All initiative is being coordinated by the Fairness Project, “the foremost incubator, funder, and convener of progressive ballot initiatives” in the country.

Fairness Project, which supported the activists who opposed the amendment, celebrated the fact that, as the group’s executive director, Kelly Hall, said, “the people of South Dakota have preserved their right to use direct democracy.” But the group warns that the South Dakota battle should be seen as part of an “orchestrated and ongoing attacks.

If the measure is approved, Medicaid expansion is expected to boost insurance access for nearly 43,000 South Dakotans, according to the Fairness Project, a ballot measure advocacy group.